Organiclay is handmade in small batches using just 6 high-quality, all-natural ingredients. It delivers a high hold with a true matte finish—without any synthetic chemicals, parabens, artificial fragrances, and other various lab-made ingredients that nobody can pronounce.

Designed for all hair types, textures, men, women and whoever! It works best for short to medium-length hair and is ideal for straight, wavy, or slightly curly textures. Whether you’re styling a messy, structured, or clean-cut look, this clay provides versatile hold and control.

No. Organiclay gives a true matte finish with zero shine and no greasy or dirty feel. Your hair will look styled with a natural feel, not slicked.

Yes, you can use it daily. It washes out easily with warm water and mild shampoo, and it won’t build up on your hair like synthetic-based products often do.

Absolutely. Organiclay is 100% cruelty-free, never tested on animals, and crafted with sustainable, biodegradable ingredients. Each jar comes in recyclable amber glass with an aluminum lid, making it as kind to earth as it is to your hair.

We stand by our quality and your satisfaction. If you're not happy with your results, contact us within 30 days and we’ll make it right—whether that's a replacement, refund, or product support.

Is your order missing or lost in transit? Did it arrive damaged? Does your product appear to be defective?

We've got you covered. Reach out to our fast and friendly customer service via email with your order number and a description of your problem so we can promptly assist you. We’ll get back to you within 24 business hours. Email: team@kovras.com

Inside U.S.A : 2 to 5 business days

International : 7 to 14 business days

100%, Yes. Because it’s made with 6 all-natural ingredients, it's gentle on the scalp and safe for those with sensitive skin. No harsh chemicals, no irritation.

As someone with a sensitive scalp and skin myself (as you may have seen in my videos on social media), Organiclay is super safe on my skin and nourishing for my hair and scalp as well.

Take a pea-sized amount of product, use your fingers to completely emulsify in your palm, rub the product into both of your hands, evenly distribute through dry hair, and style. Use more product as needed for extra hold.

A strong first scoop may be needed—this is normal with natural clays.

We’ve tested our formula in a variety of environments—from hot, humid climates like Florida to colder regions like New Jersey—to ensure consistent performance. For best results, store your jar away from direct sunlight and air conditioning vents.

For added stability and insulation, keep the jar inside a neoprene travel or toiletry bag tucked in a drawer at room temperature (~74-80°F).

Our 2.1oz jar typically lasts 2–3 months with regular use, depending on hair length, style, and how much product you apply per use.

No. We never test on animals—period. Organiclay is 100% cruelty-free and made with natural, human-safe ingredients. We believe in creating high-quality products without compromising our values.

Smell: Organiclay has a fresh, clean scent naturally derived from pure rosemary essential oil.

There are no endocrine disrupting synthetic fragrances or hidden “parfum” ingredients—just the crisp, herbal aroma of real rosemary, which not only smells great but is also linked to slowing hair loss and hair greying in a 2015 study. PMID: 25842469

Feel: The hair clay feels like a thick, rich, somewhat grainy butter as you spread and melt it evenly into your palms.

Yes, Organiclay washes out completely with just one use of a clean, high-quality shampoo. While water alone won’t remove all of the product, a single round of shampooing is all you need to leave your hair clean and residue-free.

KOVRAS is a refined, phonetic take on my last name, Kouras (Both being pronounced KOO-RAHS).

The inspiration came from the luxury jewelry brand BVLGARI — a name that, like mine, has Greek roots. Founded in 1884 by Greek silversmith Sotirios Voulgaris, BVLGARI remained a family-owned business for over a century before being acquired by LVMH (Moët Hennessy Louis Vuitton) in 2011.

The legacy behind that name — craftsmanship, heritage, and timeless quality — inspired me to create a brand that honors where I come from while building something entirely my own.